RXBuyer guide

Choose reward cards through a documented Shopify decision

Select a reward card structure by matching customer and merchant outcomes to acceptance, delivery, operations, controls, evidence, cost, and implementation fit.

01

What this choice changes

The selection sequence matters. A team that begins with provider names tends to inherit provider categories. A team that begins with the Shopify program outcome can compare different structures against the same need.

02

Questions for the Shopify program team

Resolve these questions against the actual offer, customer journey, and operating model before comparing providers.

  • What customer behavior should change?
  • Which acceptance and delivery experience supports that behavior?
  • What operating responsibilities can the merchant sustain?
  • Which evidence must be true before launch?
03

Evidence to collect

Ask for evidence that can be reviewed by commercial, operations, support, security, and legal stakeholders.

  • Approved program brief
  • Weighted comparison criteria
  • Provider evidence and gap log
  • Recorded decision rationale